J2O

To reward their immense loyalty and enthusiasm, J2O decided to invite their customers to help create the next J2O flavour. We built a campaign brand site where visitors can learn more about J2O and the fruits that go into it, before creating their own flavour.

The site is simple and interactive, enabling user engagement without demanding too much effort from the audience. To date, thousands of visitors have suggested fruit combinations in the hope of seeing their suggestion get chosen and created.