Multi-territory digital advertising campaigns
We worked closely with Innocean (Kia’s agency), taking their lead creative and for a number of car brands and working with their media partner (Havas), we managed the delivery of a multiple campaigns on an ongoing quarterly cycle.
There were several challenges which included, fast turnaround/short media deadlines, multiple ad units, multiple languages, and frequent changes to copy due to new marketing offers.
Categories
PPC/Programmatic, Email marketing
